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What is Sustainable Irish Retail Action (SIRA)?

Retail Excellence are delighted to announce our partnership on the launch of SIRA – Sustainable Irish Retail Action. Working with Sharon Yourell Lawlor of Think Plan Do Consulting and Claire Cogan of BehaviourWise, this initiative, sponsored by Vodafone, TapCreative., SuperValu, and AIB and supported by Champion Green, which aims to create a practical sustainability guide for the retail community. Click to download the guide below.

We hope this SIRA e-guide will support the many retailers we know who want to make their businesses more sustainable. We hope it will contribute to a discussion amongst retailers and the wider business sector on retail sustainability.

Sharon Yourell Lawlor

Shopper and Retail Marketing Strategist

Think Plan Do Consulting

www.tpdconsulting.ie

Claire Cogan

Behavioural Scientist & Researcher

BehaviourWise

www.behaviourwise.ie

This Initiative is supported by:

We hope this SIRA e-guide will support the many retailers we know who want to make their businesses more sustainable. We hope it will contribute to a discussion amongst retailers and the wider business sector on retail sustainability.

Sharon Yourell Lawlor

Shopper and Retail Marketing Strategist,

Think Plan Do Consulting

Claire Cogan

Behavioural Scientist & Researcher,

BehaviourWise

This Initiative is supported by: